What are the six principles of persuasion and influence?
The six principles commonly associated with psychologist Robert Cialdini are reciprocity, commitment and consistency, social proof, liking, authority, and scarcity. At work, these principles are most useful when applied ethically: build trust through helpfulness, honor commitments, use credible evidence, cultivate relationships, demonstrate relevant expertise, and communicate genuine time or resource constraints without manipulation.
What are the four types of influence?
A practical way to view influence at work is through four approaches: rational influence, inspirational influence, relationship-based influence, and collaborative influence. Rational influence uses facts and logic; inspirational influence connects to purpose; relationship-based influence draws on trust; and collaborative influence invites participation. Skilled leaders select an approach based on the audience, decision, and organizational context.
What are the top 3 persuasive techniques?
Three effective workplace techniques are framing a clear benefit, using credible evidence, and asking questions that reveal shared interests. Frame proposals around outcomes the audience values, support claims with relevant data or examples, and listen closely before recommending a solution. Together, these techniques create a conversation that is more collaborative, credible, and likely to produce lasting commitment.
Who should attend influence and persuasion training?
This training is valuable for executives, emerging leaders, team managers, project leaders, HR and learning professionals, and anyone who must earn agreement without relying on formal authority. It is especially useful for people leading cross-functional work, managing change, negotiating resources, resolving conflict, or communicating decisions to stakeholders with different priorities and perspectives.
How is this training customized for our organization?
For private team and enterprise programs, Lincoln Leadership Institute works with clients to understand leadership challenges, organizational values, and strategic priorities. Faculty can design case studies and exercises that mirror the client’s business environment. This makes practice more relevant, whether the team needs to improve stakeholder alignment, negotiation, conflict resolution, communication, or leadership decision-making.
Does the program focus on ethical persuasion?
Yes. The Institute’s leadership philosophy emphasizes values-based decision-making, service, courage, and ethical leadership. Participants build influence by improving credibility, listening, preparation, communication, and collaborative problem-solving—not by using pressure or deceptive tactics. The goal is to help leaders create clarity and commitment while respecting the interests, autonomy, and long-term trust of colleagues and stakeholders.
What program formats are available?
Organizations can choose a focused High-Impact Negotiations Workshop, a customizable Private Team Experience for groups of 8 to 20 participants, or a multi-year Enterprise Partnership for broader leadership development. Virtual learning is also available through Lincoln Leadership Live. Flexible scheduling can be arranged for private programs, while open-enrollment options are offered at select program locations.
Can participants receive a credential or continuing education?
Some Lincoln Leadership Institute programs offer digital badges or credentials that participants can request after completion. The Institute also offers a Leadership Excellence Certificate Program in partnership with Purdue University Global and a Continuing Leadership Education program for ongoing development and professional development credits. Credential availability depends on the specific program selected.